Feel Connected.
To Others, to Nature, to Life.
Ammily is a free community for people in later life across Norfolk - at every age, whatever your pace.
Retirement should be a time to Flourish, not Fade
Most things built for older people treat them as problems to be solved. Ammily treats them as people with decades of knowledge, skill, and experience - and creates a community worthy of that.
"The people who join Ammily are not waiting for life to happen. They want to be part of it."
Why we built Ammily
My journey with Ammily began through personal experience.
Supporting my grandparents in later life showed me the power of proactive, compassionate support and how much difference it makes when we help people stay engaged, independent, and connected.
The Three Pillars
Connected to Others
A community where your voice matters and your knowledge is valued.
Connected to Nature
Norfolk's hidden gems, seasonal walks, and the simple joy of being outside.
Connected to Life
What's on locally, what's useful to know, what makes this chapter worth living.
How it works…
Free, Always
📬 Monthly Newsletter with what's on in Norfolk, Ammily news and one genuinely useful topic each month.
🗺 Growing Map of Hidden Gems and walks across Norfolk - places most people have never found.
👥 WhatsApp community where you can share, ask, and connect - as much or as little as you like.
🚶 Community walk’s - free, open to all abilities.
📅 Curated Events Calendar - what's on in Norfolk this week and this month.
🏪 Trusted Local Directory of services we've personally checked.
All Community Features, PLUS:
A deeper personalised membership for those who want more is coming soon
For Organisations & Retirement Communities
Partner with Ammily to bring wellbeing, purpose, and connection to your residents or clients
Could this help a loved one?
Know someone who could benefit? Share Ammily with them today.
Our supportive community and warm, local community could help them discover a more active, connected, and fulfilling retirement journey. Together, we can help make retirement the exciting chapter it should be.
Not Online? That’s Fine!
Ammily works best when you're on WhatsApp but if that feels unfamiliar, we can help. And if you'd rather just come to events and receive the newsletter by email, that works too.
Ammily is for everyone. Not just the tech-savvy.
Come and Find us In Norfolk…
Beyond our digital platform, we host regular in-person sessions across Norfolk. From Pop up café meet ups to Monthly walks to our quarterly events. We create opportunities for hands on guidance and meaningful social connections in your local community.
Join the community to stay up to date with what’s on!